The Athletic Lost $6.8 Million After Purchase by the New York Times

Posted 54 days ago


According to a report, the sports subscription site The Athletic lost $6.8 million in its first year after being bought up by the New York Times.

According to Front Office Sports, the sports site did bring new subscribers to the Times, but it is unlikely that the cost was worth the purchase price.

The paper bought the sports site for $550 million this year, but it already lost $6.8 million in the year’s first quarter. In addition, FOS reported that the Athletic’s “first-quarter adjusted operating profits, reported Wednesday, to dip 10.5% to $60.9 million. Operating profits were $68.1 million in the same quarter a year ago.”

The Times is preparing to alter the sports site’s operations, too. It was founded in 2... (Read more)